The announcement came the same day that the company confirmed it will record a goodwill impairment loss of roughly $2 billion for the fourth … Read the whole story

ATD is investing in a cohesive enterprise approach. Read the whole story

The apparel brand celebrates all forms of recreation. Read the whole story

The title is new at the agency but she succeeds John Trahar, GCF co-founder and former head of strategy and creative, who died in … Read the whole story

The audiences are created based on historical results from anonymized health records -- pre-diagnosis, diagnoses, prescription fills, procedures and more. Read the whole story

Sinha was head of paid media at Wasserman and earlier served at WPP agencies Ogilvy and Essence. Rosenblatt served as managing partner, group strategy … Read the whole story

Kansas City, MO is hosting a handful of this Summer's FIFA World Cup matches and agency Walz Tetrick is producing a podcast to help … Read the whole story

Effective with today's release, PQ Media joins MediaPost's composite of reputable global ad industry forecasters. Read the whole story

The Sandy Hook-based independent named Drew Corry and Abby Niziankiewicz VP of strategy and strategic media investment, respectively. Read the whole story

Albertsons Companies, the latest major brand to buy media on OpenAI ChatGPT Ads, said it will participate in the OpenAI Ad Pilot Program following … Read the whole story

Pringles led the pack with the biggest bump in purchase intent among viewers, followed by Hellmann's Mayonnaise and Ritz crackers. Read the whole story

A study analyzing 36 high-intent business search terms identified industries facing the highest barriers to organic search visibility on Google in 2026. Read the whole story