- Is Decency The Next Competitive Moat?
MAD, Dave Snyder - Thursday, February 12, 2026
The future doesn't belong to the loudest brand or the cleverest algorith ...
- Jamming: Hartley's Appoints Who Wot Why Lead Creative
MAD, Fern Siegel - Wednesday, February 18, 2026
The agency will produce a new brand platform that modernizes a class ...
- Jung von Matt Steers Global Campaign For MINI Cooper
MAD, Fern Siegel - Wednesday, February 18, 2026
The cross-media campaign runs across three continents. ...
- Terry Hines Acquires Content Studio MDRN Logic, Expands Creative Options
MAD, Fern Siegel - Wednesday, February 18, 2026
The acquisition expands Hines' capabilities as an entertainment marketing agency. ...
- Iconic Turkey Brand Butterball Awards Carmichael Lynch Media, Creative & Social Remit
MAD, Steve McClellan - Wednesday, February 18, 2026
The agency will amplify the brand's leadership position as top turkey sell ...
- Omnicom To Sell $2.5 Billion In 'Non-Strategic' And Underperforming Assets
MAD, Steve McClellan - Wednesday, February 18, 2026
The company also said it would achieve double the synergies it initial ...
- Highdive Ups Long To Chief Growth/Marketing Officer
People on the Move, Fern Siegel - Wednesday, February 18, 2026
In 2025, the agency saw its ninth consecutive year of double-digit gro ...
- Rebate Media Buyers, Defiant LA Team To Up Client ROI
MAD, Fern Siegel - Tuesday, February 17, 2026
By combining media, creative expertise, the pair aim to increase brand performa ...
- Amplify Strengthens Creative Team In U.S.
MAD, Fern Siegel - Tuesday, February 17, 2026
Ed Hallam takes reins as executive creative director. ...
- Havas Exceeds 2025 Outlook, Expects Similar Growth This Year
MAD, Steve McClellan - Tuesday, February 17, 2026
For North America, now accounting for 34% of revenue, the firm post ...
- Lerma/ Hires Omar Quinones As Its First Chief Strategy Officer
MAD, Steve McClellan - Tuesday, February 17, 2026
Quinones's appointment is part of a broader string of senior leadership investmen ...
- TopRight Reinforces Middlesex Country, NJ As Key Business Hub
Out to Launch, Fern Siegel - Tuesday, February 17, 2026
The cross-channel campaign targets the life sciences, food and autonomous tech industr ...
- Thinlyveiledpitches.com
Planning & Buying Insider, Joe Mandese - Wednesday, February 18, 2026
Full disclosure: I was briefed in advance on Acadia's "itsyourrebate.com" launch toda ...
- Ogilvy Debuts First MLS Creative To Up Soccer Engagement
MAD, Fern Siegel - Monday, February 16, 2026
The year-long effort targets fans across digital platforms and match-day experiences. ...
- Anomaly's Visa Campaign Celebrates 2 Determined Olympians
MAD, Fern Siegel - Monday, February 16, 2026
Visa aligns with the human journey of athletes. ...
- Walz Tetrick Advertising Rebrands To WTA, Says It's 'Made To Move'
MAD, Steve McClellan - Tuesday, February 17, 2026
The makeover comes after five decades of serving local and national advertise ...
- Attivo Taps Big Agency Media Vet Savic To Run U.S.
MAD, Steve McClellan - Monday, February 16, 2026
The appointment is part of a broader restructuring of Attivo's U.S. leadersh ...
- Maria On Media: A Conversation With Bayer's Maria Givens
MediaDailyNews, Bill Duggan - Wednesday, February 18, 2026
Ahead of the ANA's annual media conference, I spoke with the event ...
- Saylor Adds Sherman, Freia To Bolster Creative Muscle
MAD, Fern Siegel - Friday, February 13, 2026
"Brands have to operate like creators to break through," says CEO Wi ...
- Publicis Canada Makes TD Bank 'More Human" In North America
MAD, Fern Siegel - Friday, February 13, 2026
A new visual identity and ad campaign unifies TD's message. ...
- Sweetgreen Selects Wpromote As Paid Media AOR
MAD, Fern Siegel - Friday, February 13, 2026
The fresh-food salad company operates 280 locations in the U.S. ...
- Sweetgreen Appoints Wpromote As Paid Media Agency
Around the Net In Media, Ray Schultz - Friday, February 13, 2026
Salad chain Sweetgreen has named Wpromote as its paid media agency ...
- BarkleyOKRP Positions Sierra As 'Athletish'
MAD, Fern Siegel - Thursday, February 12, 2026
The apparel brand celebrates all forms of recreation. ...
- Ammunition Wins Brand Strategy, Creative Account For American Tire Distributors
MAD, Fern Siegel - Thursday, February 12, 2026
ATD is investing in a cohesive enterprise approach. ...
- Greatest Common Factory Names Courtney Tsitouris Chief Creative Officer
MAD, Steve McClellan - Thursday, February 12, 2026
The title is new at the agency but she succeeds John Traha ...
- Dentsu Adds AI-Driven Healthcare Audience Targeting Platform
MAD, Steve McClellan - Thursday, February 12, 2026
The audiences are created based on historical results from anonymized health recor ...
- Noble People Adds New Planning, Strategy Roles
MAD, Steve McClellan - Thursday, February 12, 2026
Sinha was head of paid media at Wasserman and earlier served ...
- Albertsons To Test ChatGPT Ads
MediaDailyNews, Laurie Sullivan - Thursday, February 12, 2026
Albertsons Companies, the latest major brand to buy media on OpenAI ChatG ...
- Are You Ready For Some Futbol? Kansas City Is
Mediapsssst, Richard Whitman - Thursday, February 12, 2026
Kansas City, MO is hosting a handful of this Summer's FIFA Wor ...
- Doherty Heads Brand Management For R&R
People on the Move, Fern Siegel - Thursday, February 12, 2026
The agency's CMO touted Liam Doherty's "incredible pedigree driving business results." ...